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Sunny Zhu
ESG, Data Analytics & Operations,
Indeed
Sunny has 9-yr+ analytical experience across industries, from advertising consulting, online gaming, fintech, eCommerce (luxury brands/ kids marketplace) to retail. She is currently part of the ESG family at indeed and exploring tech strategies to solve various interesting ESG data problems. She is well versed in marketing/ strategy/ product analytics and familiar with all trending BI tools/ AB testing platforms. She refers to herself as a "statistics geek" and has built marketing mix modeling, personalization algorithm, time-series budgeting module, and user cluster models for companies. She led rapid experimentation programs at various e-commerce companies and brought significant revenue growth through deep-dives/ ab testing. She also has extensive leadership experience for high-growth data teams across BI/analytics, engineering, and data scientist functions.