Is AI empowering or destroying online search engines and traditional advertising models?
Dec 07, 2023
- Public LLMs such as ChatGPT or Bard are becoming more popular as a means to find content online, and advertisers are starting to miss out on their customers because they are unable to target their ads to specific users on LLMs
- Why is it important to act quickly? Learn how advertisers can adapt their strategies to reach their customers on LLMs by creating content that is specifically designed for LLMs or by partnering with LLM providers