Can AI reshape creative problem-solving for faster, smarter outcomes? In this session, Firdosh Tangri, CEO of Fantasy, will share how an AI-powered sprint framework, developed with BP and documented by Harvard’s D^3 Institute, is transforming timelines, costs, and results. Dive into how AI-driven user research and real-time feedback can make iteration cycles faster and more inclusive. Attendees will also explore the technical and ethical challenges of bringing AI into creative work, gaining strategies to balance automation with human insight for responsible, high-impact innovation.